Over the last few years, King’s Cross has truly transformed, becoming a thriving hub of innovation and creativity. The transformation is a sign of the UK’s strengths, with its incredible local talent and strong history of leading technological and scientific progress. These strengths inspired us to invest here in Kings Cross, in one of our…
Category Archives: Blog
Today’s digital landscape is a competitive one. For any business to find success today, it must create and share media content (such as images, videos, written content, and podcasts) with its audience. Publishing new media is how you boost brand awareness, engagements, conversions, and revenue for your business. Not to mention, media content helps you…
Recruiting or hiring the right talent is essential to the growth of any business. However, it’s not always easy to find the right person. Most times, it feels like trying to find a needle in a haystack-like heap of CVs, with each new one looking better than the last. Sorting through these CVs often requires…
According to Counterpoint Research’s Market Pulse Service, global smartphone sales declined to 96 million units in May. The figure represents a 4% decline compared to April and a 10% fall against the figures from May 2021. The noteworthy bit is that this is only the second time in the last ten years that the figure…
Apple co-founder and former CEO Steve Jobs is to be posthumously awarded the Presidential Medal of Freedom, the White House today announced. The Presidential Medal of Freedom is the United States’ highest civilian honor, presented to individuals “who have made exemplary contributions to the prosperity, values, or security of the United States, world peace, or…
Monday is Independence Day in the U.S., and stores and online retailers nationwide are celebrating with deals on a wide variety of products. Of particular note for Apple fans, Amazon has several good deals on Apple products, while third-party accessories are also on sale at various retailers. Note: MacRumors is an affiliate partner with some…
There’s no shortage of advice in the blogosphere on how and where to spend your time on social media. How organizations are actually spending their time online, however, is a different story. Unlike most marketing campaigns you see looking to get you using a product or service, non-profit social marketing is all about getting you…
Whether you’re a new or seasoned social media manager, managing a brand’s social presence can be overwhelming. After all, you’re behind every post and every interaction with potential customers so the pressure is on. One way to ease that and make sure you’re at the top of your game is with a social media checklist….
Short-form video is dominating the social media landscape — and many marketers want to get a piece of the action. But this leaves one important question: which video-sharing platform is worth your time, effort, and money — YouTube or TikTok? While YouTube is the more mature platform, it’s hard to ignore the buzz around TikTok….
Creating a TikTok is half the battle — now you need the right people to watch it. But with over 1 billion monthly users on the platform, it’s easy to get lost in the crowd. Enter your secret weapon — the hashtag. While many marketers approach hashtags as an after-thought, they’re a powerhouse for engagement,…