Category Archives: Blog

The 14 Best Graphic Design Portfolios We’ve Ever Seen, & How to Start Your Own

A great graphic design portfolio can’t move mountains, but it can change your life with a new job or opportunity. AI and other factors are impacting graphic design hiring, making your portfolio more important than ever before. And while some designers still carry a physical book of printed design examples, most portfolios are graphic designer…

The 20+ Best WordPress Themes for Podcasters in 2022

Podcasts have become a source of convenient entertainment that’s growing in popularity, but their growth can become limited on platforms like PodBean and BuzzSprout. By building a website and using a WordPress podcast theme, you can garner more downloads and listeners. If you’re a host or producer, chances are you’re busy managing your podcast —…

Top 6 Video Marketing Metrics Your Boss Actually Cares About

Conventional wisdom tells us that views, especially three-seconds ones, are a vanity metric. But Facebook tracks them for a good reason. In 2016, they analyzed their users’ video consumption data and discovered that 45% of people who watch the first three seconds of a video will keep watching it for at least 30 seconds. Facebook’s…

What is a Marketing Plan & How to Write One [+Examples]

For a while now, you’ve been spearheading your organization’s content marketing efforts. Your team’s performance has convinced management to adopt the content marketing strategies you’ve suggested. Now, your boss wants you to write and present a content marketing plan, but you’ve never done something like that before. You don’t even know where to start. Fortunately,…

Leadership vs. Management: Key Differences You Should Know

We often hear the terms “leaders” and “managers” used interchangeably. However, there are key differences in how each operates. In this article, we’ll dive into what those differences are and how you can leverage each one within an organization. What’s most interesting is that every leader has likely taken on a managerial role. However, not…