The marketing world moves at the speed of light. As a marketer at any experience level, keeping up with these changes isn’t always easy. But, to succeed in the fast-paced marketing world — and maintain a sense of relevance with your audience — it’s vital to stay ahead of them. To help businesses build cutting-edge…
Content creators and the creator economy are becoming more integral to the success of marketing campaigns. Our 2022 State of Inbound Marketing Trends Report found that 88% of brands have a dedicated budget for working with influencers and creators. We also found community will be a top priority for marketing strategy in 2023. To gain…
According to Google, 40% of Gen Zers prefer to use TikTok over traditional search engines. Gen Z would rather do a quick search on the app and see a visual representation of user-generated content (UGC) in the form of reviews, recommendations, and tips from everyday consumers than read about it. So, if you’re ready to…
In August, President Joe Biden signed the Inflation Reduction Act (IRA) into law, the largest US climate bill in more than a decade. The legislation puts the country back on track to meet its commitments under the 2015 Paris Agreement. Beyond enacting specific measures to reduce US carbon emissions by more than 40 percent by…
As outlined in our article, The Good, the Bad and the Missing: Findings from a Review of the Data on Granted Retroactive Foreign Filing Licenses, Petition.ai’s subscribers’ most searched patent petition type is for retroactive foreign filing licenses (RFFLs). In the article, we highlighted that 71% of applications petitioning the U.S. Patent and Trademark Office…
The features that make AirPods Pro headphones good for immersive sound also make them a promising assisted hearing device. Deposit Photos On top of listening to your favorite tunes on your AirPods Pro, you might not know that the earbuds can also act as a helpful hearing device. The tech on Apple’s wireless headphones has…
Fireflies at Congaree National Park flash in unison. Youtube This article was originally featured on The Conversation. Imagine an old-growth forest in the fading light of a summer evening. As the last of the sun’s rays disappear beneath the horizon, a tiny flash catches your eye. You turn around, hold your breath; it blinks again,…
The U.K.’s Competition and Markets Authority (CMA) has initiated a so-called “phase 1” investigation into Broadcom’s proposed $61 billion deal to buy virtualization software giant VMware. The news comes shortly after news emerged that the European Commission (EC) was also proceeding with an investigation into what would be one of the biggest tech acquisitions of…
So, after years of headlines and criticisms, the 2022 World Cup is now underway in Qatar. FIFA’s decision to select Qatar as the host nation has been under scrutiny for a long time, with allegations of bribery as well as criticism of the country’s treatment of migrant workers, women, and members of the LGBTQ community…