KFC opened its first-ever pub, “The Colonel’s Arms,” on Friday in Hammersmith, London.
The pub, launched to celebrate the FIFA World Cup, heavily promotes KFC’s delivery service.
It features chicken-drumstick table soccer, chicken wallpaper, and framed photos of the Colonel – take a look inside.
KFC has just opened its first-ever pub, called “The Colonel’s Arms.”
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The pop-up, located in Hammersmith, London, opened on Friday, November 25 and will shut its doors on Thursday, December 1. I paid the pub a visit on its opening night to see what it’s like.
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To get a ticket, you have to sign up on Eventbrite. All the slots were booked up well in advance of the pub opening. There are still some slots available for walk-ins, though.
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Source: Eventbrite
The pub was busy when I visited.
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The pop-up was launched to celebrate the FIFA World Cup in Qatar. Screens across the room were playing the England v. USA soccer match, and there were flags dotted around.
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Almost everything was chicken-themed, from the decorations behind the bar …Spot the chicken-drumstick wallpaper.
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… and around the pub …
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… to the wallpaper …
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… and the restrooms.
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The pub even had a table soccer game that used the gold and black chicken drumstick-shaped pieces instead of soccer players.
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There were also KFC cushions …
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… and framed photos of the Colonel.
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The pub had a standard bar menu, with a handful of beers, spirits, wines, and soft drinks. None had been specially formulated for the KFC pub, sadly, meaning we couldn’t sip on fried chicken flavor beer.
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You could get food delivered to your table, too. My friend got four pieces of KFC’s Original Recipe Chicken, which came with a pot of gravy to dip them in.
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I picked the veggie option, which turned out to be one of the chain’s veggie burgers. It contained a Quorn vegan chicken fillet coated in KFC’s famous mix of 11 herbs and spices, which made it pretty much indistinguishable from KFC’s regular chicken.
Grace Dean/Insider
Source: Insider
The were tiny tubs of popcorn chicken at the bar, too.
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The pub’s decor was lighthearted and playful, with chicken or the Colonel permeating nearly every aspect of its design.
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If you didn’t want to watch the match, there was a retro-style arcade machine …
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… as well as a dartboard complete with images of the Colonel on the darts.
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The female restrooms were labeled as “hens” …
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… and had ample opportunities for taking KFC-themed selfies.
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As well as being soccer-focused, the pub was also geared towards promoting KFC’s delivery service.
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QR codes dotted around the room took visitors to the download page for KFC’s delivery app …
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… including in the restrooms, which isn’t a place where I usually think about ordering chicken.
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Prior to being transformed into the KFC pop-up, the space was a pub called The Old Suffolk Punch.
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The Colonel’s Arms was a lot of fun, and I’d recommend Londoners try grab one of the walk-in spaces just so they can tell their friends they went to the first (and perhaps last) KFC pub.
Grace Dean/Insider
