Best Buy’s Black Friday in July sale is the store’s answer to Prime Day — early deals are available now on 4K TVs, laptops, and more

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Amazon Prime Day 2022 starts on July 12 and spans through July 13. To compete with the online retailer, Best Buy is holding its own major sales event called Black Friday in July. The sale officially begins July 11 and runs through July 13, but there are already a bunch of early deals up for grabs. 

Best Buy often matches Prime Day deals found on Amazon for phones, tablets, computers, TVs, headphones, chargers, and more. One benefit of buying from Best Buy over Amazon is that you can pick up your order on the same day from a nearby Best Buy location.

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Here are the best deals we’ve found at Best Buy in the lead-up to Prime Day. We’ll update this article with all the best discounts as Black Friday in July kicks off, so be sure to check back often.

Related: See Insider’s picks for the best credit cards to use on Amazon purchases.

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