Adam Mosseri confirms it: Instagram is over

Photo by Amelia Holowaty Krales / The Verge

You know, I didn’t want to join Instagram, but I had adopted a kitten with an internet following, and the following wanted to know how the kitten was doing. For a while, I dutifully updated once a week. But then Instagram started to change.

Two big things happened in 2016. First, there were the changes to the feed. Algorithmic. Well, all right. Then, the Snapchat imitation: the Story. It was whatever. I didn’t mind it. After a while, I stopped posting photos in favor of posting Stories because more people looked at the Stories. There started to be more ads clogging the Stories, so I stopped watching as many. And I stopped posting photos or Stories as often.

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Come now the Kardashians, who have said that the new Instagram sucks

Then came…

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