Monthly Archives: October 2022

The AI Advantage: Three Ways to Supercharge Lead Generation, According to ZoomInfo

Marketing is about reaching people. But far too often, marketers spend their time performing repetitive, robotic tasks that could be better handled by software. Artificial intelligence (AI) is poised to substantially change this. According to research from McKinsey, the marketing and sales sectors have the largest possible benefit from implementing AI-based solutions in the coming…

3 Reasons So Many Business Strategies Fail (And How To Succeed), According to the Strategy Hacker

Do you remember when you were introduced to long-division in grade school? You found yourself needing multiple steps to solve a single problem. It probably seemed like a very daunting and impossible task before your math teacher showed you a hack that broke down your seemingly endless series of steps into only a few. The…

TikTok’s Tests New Search Features: What We Know Right Now

TikTok, like many social platforms, often rolls out new features to improve the app experience and offer new opportunities for creators and users. It recently launched a feature that calls into question whether, in the future, the app will require its own unique SEO strategy. Let’s discuss this. TikTok’s New Search Feature TikTok’s new search…

Exploring Joint Development Relationships: Part I, Prevent Common Problems

As investors and business-minded IP litigators, we see many situations where IP holders get the short end of the stick. But one stands out from the rest: joint development relationships. Too often we see great American startups losing their technology and competitive edge to joint development partners/investors with a front-row seat to everything. What follows…